Testimonials
“Marco Longley has been an invaluable source for many sales advice articles published in Pool & Spas News. He is always ready and willing to provide thoughtful, focused and extremely insightful advice regarding sales and marketing practices for swimming pools, hot tubs and other industry products. He really knows what he’s talking about. Most importantly, however, Marco possess unwavering enthusiasm for the people he interacts with and an incredibly positive, jovial attitude.”
Jessy Goodman
Associate Editor
Pool & Spa News Magazine
“Marco has been a regular contributor to Pool & Spa Marketing and Pools, Spas & Patios magazines. I have found him to be personal, professional and knowledgeable. He has approached topics with enthusiasm and presented information that is timely and topical.
He has never missed a deadline and has been quick to respond to questions from our editorial team. We enjoy working with him and hope to continue our business relationship.”
Blair Adams
Editorial Director
Pool & Spa Marketing Magazine
“Marco has provided us with engaging articles on sales techniques in the pool and spa industry that are full of useful insider knowledge, thoughtful insights and interesting examples. Our readers enjoy them and find they help with their businesses.”
Chris Maher
Editor
Splash Magazine, Australia
“Marco is a pleasure to work with. He is incredibly passionate about the hot tub industry and helping people succeed in it. I know that if I ever need information or someone to run an idea by, Marco will take the time to help. He’s been kind enough to let us run excerpts from his book in our magazine and they have been a big hit with readers.”
Megan Kendrick
Editor
Spa retailer Magazine
“Marco is a seasoned veteran and a passionate professional in the ever evolving pool and spa industry . He brings a wealth of grassroots knowledge and expertise in sales and marketing to the table. His unyielding tenacity and positive attitude are refreshing and contagious. He is a true champion for the industry.”
Carol Anne Gigliotti
President
Luxury Pools magazine
“Marco is a incredible sales trainer consultant whom I highly recommend. His new book is definitely worth the read… especially if you are working to be at the top of your game in sales.”
Rex Richard
CEO
Pool Genius Network
“I remember coming out of your two day Toronto seminar just pumped! Using your techniques, I came in to work the very next day and sold a pool, a sauna, and a hot tub to three different individuals! Your ‘words’ and knowing ‘how’ to use them tactfully in order to ‘lead’ the customer down that all important focused sales path (without them even realizing it) became so evident through your seminar presentation.
The focus you put on ‘transference of belief’ and how to do that was very powerful to me. What that meant to me was that if I want to be successful in sales long term, I needed to really listen to the client’s needs first.
Marco listened to my presentation as if he were my customer and whenever he would see a more effective way of wording something, he would stop me, let me know what might work better and then I would try it. Soon after, I found myself using these new words and selling more because of it. I also found that through personal training sessions with Marco, I was able to tweak my presentation to be more product and people focused.
Marco’s guidance has helped me in so many areas of sales and taking care of the customer all of which I am extremely grateful to have ever crossed paths with him. His time and words have helped my everyday job turn into a lifelong career with enthusiasm!”
Rande Zechoval
Oasis Leisure Centre
Wpg. MB.
“Marco’s sales techniques and training provided immediate results; sales persons began “closing” twice the number of sales. Sales staff was able to confidently “sell” not only Hot Tubs but any form of merchandise using Marco’s approach. Marco maintained a professional manner while at the same time peppered his presentation with humour and passion.”
Shirley Moore
Eric’s World
BC
“I contacted Mr. Longley to arrange a sales training session in the UK with our sales staff, and without exception, he left them enthused and better able to handle customer’s objections and other sales associated issues. His help to me personally and also with our staff, was immeasurable and we found dealing with him an absolute pleasure.”
Theo Mantoura
Bromley Hot Tub group
UK
“Marco’s excitement and enthusiasm towards the sales process was contagious. His training seminars were always very informative, fun and made the process very enjoyable. Each time we met, he shared his expertise and I couldn’t wait to apply it to my own sales transactions with my next customers. Marco made the sales process seem so easy and relaxed. Our sales staff became so comfortable with his suggestions that it became natural to utilize it during every sales transactions with our customers….which then meant more sales closed.”
Debbie Goch
Niagara Hot Tubs
Ontario
“You are, without a doubt, one of the best speakers and idea men that I have had the pleasure to know. Your ideas and ingenuity in the sales market are invaluable and infinite. You are a pleasure to work with and we have utilized your ideas with great success.”
“Marco’s sales knowledge and training skills are excellent. His energy during his two day seminar certainly engaged the audience and ensured our renewed commitment to sell hot tubs.
Marco was always attentive to our needs and was able to represent the right amount of objective perspective that has elevated our sales technique and marketing skills. We appreciated that he listened to our specific concerns and offered solutions, nudging us in the right direction.
It has always a pleasure to deal with Marco and we highly recommend him as a solid addition to any professional sales, marketing and training team.”
Julie & Steve Malecki
Hot Tubs Warehouse Direct
“He, by far, exceeded any other sales professional we’d been associated with. Marco provided us with techniques, sales training, advice, guidance and in turn, we were able to increase our sales. He kept in touch and up to date on methods and ideas.”
Irene Bruce
Cindy Savitsky
In Hot Water Spas
“Marco’s strongest asset is his ability to engage people and he uses this strength in his sales training. Marco designed our dealer sales training programs which were comprehensive, yet easily adaptable from one-on-one training with new sales staff in dealer stores to annual dealer convention group sessions of 100 people or more.”
S.W.
“I have been involved in the pool and spa business for almost 30 years and have never enjoyed a professional speaker as much as I did when I attended one of Marco’s sales seminars. The intensive seminar was educational, engaging, entertaining but most of all…it was fun. I highly recommend Marco’s training for anyone that is seriously interested in increasing their profits”
G.W.
“It’s all about building confidence, following Marco’s seminar, I felt increased confidence in myself, my products and my company at an all time high. I applied his materials the first week back on the job and sold a spa and a gazebo with minimal effort coupled with huge enthusiasm. It was the BEST day in my 20 years in sales, thanks Marco”
Mr. Z.
“When I first started, I studied all the brochures to learn the products but struggled with what to say, when and how to say it. Marco helped me build a road map from the minute the customer walked in all the way through to making the sale.”
T.T.
As an enthusiastic and authentic individual, Marco’s confidence and knowledge shone through and he was eager to share his knowledge. Not only was it a fresh and very different approach than any other sales training I’d been to, his animation and interaction made it easy to retain what he taught.
Marco’s sales training showed me how to be confident with customers and offer a great experience to each and every person that walked in the door. As a young lady, I lacked confidence in closing. Marco taught me how to overcome objections and ask for the sale every time. The results paid off; this past year we saw a record number of spa sales. If you have the chance to spend some time with Marco Longley, you’re in for a treat. I highly recommend him.”
Breanne Moncrieff
Paradise Pool & Spa
Trail, BC